Brand Partnerships
Across all the brands I’ve been able to work on, sometimes I get to work on some really fun partnerships.
General Mills x Fantastic 4
GRAPHIC DESIGN + ART DIRECTION
General Mills teamed up with Marvel Studios’ Fantastic Four: First Steps to create retro themed boxes for 4 cereal brands. It was a fun challenge to bring the personality of the movie together with each individual brand’s voice. Not only was I able to build out the entire campaign guide, but I was able to storyboard out some fun social assets for paid and organic social using clips from the movie trailer.
Animation: 3VLTS
Lucky Charms x Loki
PHOTOGRAPHY
Capturing images for Lucky Charms’ Limited Edition Loki box which had a lenticular box design. This set was inspired by the new series of Loki on Disney+.
Reese’s Puffs x Dragon Ball Z
PHOTOGRAPHY + ANIMATION
This animation was for social to announce Reese’s Puffs limited edition Dragon Ball Z boxes. I captured images and sound bites to achieve a meld between these 2 brands.
Graphic Design Help: Ellie Krummel / John Meilner
ART DIRECTION
To coincide with the launch of Dragon Ball Z, I art directed an edgy photoshoot to feature all the back of pack characters.
Photographer: TKP Studios
CTC x Pit Viper
ART DIRECTION
Sunglasses that allow you to snack anytime - of course! Cinnamon Toast Crunch and Pit Viper partner up to create a one-of-a-kind pair of sunglasses. This was a super fun shoot to play with colored lighting on set.
Photographer: Ryan Moede
CTC x Black Label Bacon
ART DIRECTION
Cinnamon Toast Crunch and Black Label Bacon partner up to make an epic breakfast flavor combination. Served up in a perfect resealable stackable pouch, it lets you bring all the breakfast flavor on the go.
Photographer: TKP Studios
CTC x WWE
ART DIRECTION
Create an epic visual campaign for Cinnamon Toast Crunch’s partnership with Wrestle Mania. Walmart had a limited edition box we were able to capture utilizing Walmart brand milk + exclusive action figure.
Photographer: TKP Studios
Reese’s Puffs x Yoon Ambush
PHOTOGRAPHY
Photograph this signed Limited Edition Reese’s Puffs Yoon Ambush box that came with a chrome purse that was also a cereal bowl when it opened.
